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| Launch of the White Paper on the Application of Microscopic Technology in Private Dentistry |
DentalGoodNews|On May 21, during the 18th Private Dental Annual Conference, DENTALGOODNEWS (Leading Dental Industry Media, DGN) and Zumax Medical Co., Ltd. (ZUMAX) jointly released the "White Paper on Microscopic Technology Applications in Private Dentistry" (hereinafter referred to as the "White Paper"). Based on 561 valid questionnaires and in-depth interviews with 10 institutions, the report systematically presents the path selection and key decision-making logic for the implementation of microscopic technology at its current penetration stage.
In response, Chen Xuefeng, Chairman of the Private Dental Medical Services Committee of the Chinese Stomatological Association (CSA), stated: "Microscopic technology in oral clinical practice is not merely a simple replacement of equipment, but a profound transformation of the diagnostic and treatment paradigm towards precision and minimally invasive procedures. This White Paper directly addresses industry pain points such as 'purchasing equipment without mastering its use' in clinical settings and the 'disconnect between learning and application' in talent development. It systematically outlines a feasible path from technology implementation to performance conversion. This is not only a dialogue between technology and the industry but also a foundation for the standardization of the industry's future."
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At the release event, Mai Zijian, founder of DGN, interpreted the core content of the White Paper: Survey data shows that 90.2% of clinical respondents recognize the cross-field value of microscopic technology, 9.4% of clinics are concerned about equipment costs, but 53.8% of respondents believe that the long learning curve for doctors is the main obstacle. Additionally, 10.7% of clinics do not charge separately for microscopic operations, preventing the technical value from being reflected in the fee structure.
Furthermore, Mr. Mai Zijian pointed out that substantial progress has been made on the policy front: In January 2026, the National Healthcare Security Administration (NHSA) issued the "Guidelines for Establishing Medical Service Price Items for Surgical and Treatment Assistance Operations (Trial)", which established the 'Intraoperative Microscopic Imaging Assistance Fee' as an independent item (Item No. 9). In April 2026, Hunan and Guangdong provinces took the lead in formulating and implementing provincial reference prices based on the national guidelines. Also in April 2026, Guangdong Province further standardized the detailed pricing rules for microscopic imaging and other medical services in the context of oral surgery within the category of surgical treatment assistance operation medical service price items, providing a policy basis for the value demonstration of microscopic technology in private dental practice.
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| Mai Zijian, Founder of Good Dental |
Bu Jianfeng, founder of Xuanzhuofeng Consulting, bluntly stated that purchasing equipment does not equate to successful project operation. For microscopic projects to be truly implemented, a systematic approach is needed from four dimensions: strategic positioning, job design, team training, and talent retention. In terms of incentive mechanisms, significantly increasing the commission ratio for microscopic endodontic projects and delegating preparatory tasks such as equipment adjustment and instrument preparation to dedicated nurses can effectively lower the operational threshold for doctors and create intrinsic motivation to actively promote the project.
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| Bu Jianfeng, Founder of Xinzhuofeng Consulting |
Sun Yu, Vice President of Kunming Blue Orange Dental, pointed out in his sharing that the oral industry has long priced services based on materials. With the advancement of VBP (Volume-Based Procurement), the profit margin on materials continues to shrink. Clinics need to shift their pricing logic towards technology and service quality assurance to achieve reasonable premium pricing. In patient communication, Blue Orange implements "first-visit visualization": using microscopes to examine issues like cracks and caries, presenting them directly through high-definition images. This facilitates doctor-patient communication based on facts, gradually building a revenue stream primarily from repeat visits and word-of-mouth referrals, validating the operational path of "returning to the essence of medical care."
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| Sun Yu, Vice President of Kunming Blue Orange Dental |
Wu Xia, founder of Zhongyi International, using Japan as a reference, judges that the competitive paths in private dental practice are undergoing clear divergence: one path is a low-price, high-efficiency scale model, while the other focuses on high-difficulty cases, achieving premium pricing through technological differentiation. She believes the core value of microscopic technology lies in "being able to perform treatments that others cannot" – giving patients a choice when faced with complex conditions, rather than only extraction. This is the fundamental support for clinics to build long-term patient trust and establish a reputation for referrals.
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| Wu Xia, Founder of Zhongyi International |
Yang Qing, Deputy General Manager of Zumax Medical Co., Ltd. (ZUMAX), stated at the release event that the competitive logic of the oral industry is undergoing a fundamental shift. "In the past, competition was about the number of dental chairs and marketing investment. In the future, it will be about diagnostic precision and patient trust." He believes that as the medical reform separating technical fees from material costs deepens, the value of technical labor services gains policy protection, making the extensive business model reliant on low prices and marketing unsustainable.
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| Yang Qing, Deputy General Manager of ZUMAX Medical |
Regarding the implementation of the above judgment, Yang Qing introduced ZUMAX's supporting services for private institutions: collaborating with Zhongyi International to launch a series of training courses, including the Penn series courses, courses by domestic academic leaders, and case reviews tailored for private users; offering a full-cycle learning card covering endodontics, prosthodontics, periodontics, and other directions for installed users; additionally, ZUMAX has established a technical service team to implement a "Hundred Cities One-on-One" on-site service across private institutions nationwide, which is available to both new and existing customers.
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📚 Reference List (Clickable):
[1]: https://www.notion.so/3679e01319bb80b38760cf5bab6e8351 | Source: DGN Questionnaire Survey (n=561) | May 21, 2026
[4]: https://www.notion.so/3679e01319bb8064920afc0dfebde2cc | Source: On-site Sharing | May 21, 2026
[2]: https://www.notion.so/3679e01319bb809c9945c467e845ba12 | Source: On-site Sharing | May 21, 2026
[3]: https://www.notion.so/3679e01319bb80d1b82fd8c9aeb67eee | Source: On-site Sharing | May 21, 2026
[5]: https://www.notion.so/35a9e01319bb80c4ab79e44ba4a589d2 | DGN Internal Materials
[6]: https://www.notion.so/3679e01319bb800ba56dd14bad779836 | Source: On-site Sharing (Verbatim Transcript) | May 21, 2026
| About DGN:DentalGoodNews (DGN) is a trusted professional media platform dedicated to the global dental industry. We deliver in-depth coverage of corporate news, policy & regulation, investment & funding, and clinical frontiers — serving dental institutions, device manufacturers, investors, and industry researchers worldwide. Contact us: haodeya@dongxizixun.com |